United Way of Mower County is thrilled to announce the launch of its 2024 annual fundraising campaign, with an ambitious goal of $1,275,000. This year's theme, "Leading the Way," invites our community to step forward and take the lead in creating lasting, positive change for all. "Leading the Way" is more than just a slogan—it's a call to action for every individual in Mower County to play an active role in building a stronger, healthier, and more resilient community. It speaks to the power of leadership, not just in the traditional sense, but in the everyday actions that make our county a better place to live.
When we lead, we ensure our children receive the quality education they deserve. We create pathways to financial stability for families. We promote health and well-being for our neighbors. We address hunger, homelessness, and the barriers that prevent people from reaching their full potential. This campaign is about empowering each of us to lead in our own way, contributing to a collective effort that will benefit everyone in Mower County.
But leadership isn't just about taking action—it's about inspiring others to do the same. Your involvement, whether through volunteering, donating, or advocating, can inspire others to join in. Together, we can create a ripple effect of positive change, making an impact that will be felt for generations.
As we embark on this campaign, we recognize the challenges ahead. Yet, we also recognize the incredible strength of our community when we unite under a shared vision. Mower County has always been a place where people look out for one another, where compassion and determination lead the way. Now, more than ever, we need that spirit of unity and leadership. We invite you to join us in this effort. Take the lead in your own way, and let's create a future where everyone in Mower County can thrive.
Our focus on education, financial stability, health, and basic needs creates a comprehensive support system for Mower County. We recognize that these areas are deeply interconnected: a strong economy relies on healthy citizens, who in turn are better positioned to work and pursue higher education. This education contributes to both personal wealth and regional prosperity. By ensuring that basic needs are met, we create a foundation where everyone can thrive. Through this holistic approach, we're not just addressing isolated issues – we're building a resilient, prosperous community where every person can succeed. By supporting United Way of Mower County, you're making a lasting investment in the future of our entire community. Join us in creating meaningful, sustainable change that uplifts all of Mower County.
impact in action:
United Way of Mower County stretches your donation to more than 20 local nonprofits. The organizations below are just some of those impacted by your generosity:
mythbusters:
MYTH: MY DONATION DOESN’T STAY HERE IN MY COMMUNITY
FACT: Every dollar invested in United Way benefits Mower County. We believe in taking care of our own and we want to build a thriving community where we all live, work, and raise our families. United Way of Mower County (UWMC) does contribute a small percentage (1%) of total campaign revenue to United Way Worldwide (UWW) annually for membership dues; however, this money is returned to the community in multiple ways. UWW membership benefits to UWMC include administrative, fundraising, and marketing support; training opportunities; and shared services that help us save costs.
MYTH: I DON’T HAVE A LOT TO GIVE SO I CAN’T MAKE MUCH IMPACT
FACT: Your investment in United Way makes a huge difference for our community. There are so many things in this world that are out of our control, but today in Mower County 1 in 5 students are considered food insecure and may rely on school meals as their only stable food source. Right here in Austin, 1 in 2 renter households are cost-burdened and struggle to make ends meet. These are things we can address together, today, with United Way. From $1 to $1 million, investments in United Way’s Community Impact Fund fuel the support for thousands of people in need to help change their lives for the better.
MYTH: MOST OF MY DONATION IS GOING TO OVERHEAD EXPENSES SO I SHOULD JUST GIVE TO AGENCIES DIRECTLy
FACT:93 cents of every donated dollar go directly to critical programs and services while just 7 cents are spent on operations (93% and 7%). For context:
CharityWatch states that it’s reasonable for most nonprofits to spend up to 25% on operations
The Better Business Bureau says that no more than 35% should be spent on operations
Charity Navigator reports that the majority of charities listed on its site - seven out of ten nonprofits – spend 30% on operations
Donors can be proud to support United Way, too. Investing 7 cents in operations is essential for effectively carrying out our mission and maximizing our impact. With those 7 cents, United Way:
Integrates our community’s systems so that nonprofits, healthcare, and social services can better align to help those in need
Convenes and participates on many community coalitions, initiatives, and collaboratives to address challenges facing Mower County and build a stronger community
Collects, processes and transfers donations on behalf of over twenty health, education, and human services agencies in the region (many indicate that participating in the United Way campaign is an effective, efficient way for them to fundraise)
MYTH: UNITED WAY PROGRAMS JUST PROVIDE HANDOUTS & A BANDAID SOLUTION TO OUR COMMUNITY’S PROBLEMS
FACT: The only band-aids we hand out are to kids getting in their health and fitness requirements in our after-school and summer learning programs. United Way is dedicated to identifying the greatest needs in the community and investing Community Impact Fund dollars in evidence-based and preventative programs. All United Way partner programs and initiatives are monitored, measured, and evaluated regularly to confirm they’re achieving positive results for our community and local people in need.
MYTH: UNITED WAY ONLY HELPS PEOPLE IN THE CITY OF AUSTIN
FACT: We invest in a network of partner programs that help people across Mower County. Whether it’s an ambulance service in Adams, a backpack program in Grand Meadow, or legal aid in Lyle, our programs are connecting resources to help people in need wherever they are.
MYTH: I’M NEVER GOING TO NEED THESE SERVICES, SO I HAVE NO REASON TO DONATE
FACT:When our community thrives, we all thrive.
One more local kid in after-school programs means one more high school graduate ready to take on the world.
One more local family with stable housing means one less deteriorating house causing property values to decline.
One more local elder with safe transportation means one less emergency hospital visit driving up healthcare costs.
MYTH: AT XYZ COMPANY WE’RE FORCED TO GIVE TO THE UNITED WAY
FACT: For starters, we’re sorry you feel that way. We would never want anyone to feel forced to give to something they don’t believe in. United Way does not encourage companies to coerce employees to give. We work with companies to help them offer United Way as a simple, convenient way for their employees to invest in our community.
MYTH: UNITED WAY isn't fiscally responsibl
FACT: United Way has a four-star rating on Charity Navigator, scoring 100% for accountability and finance. Learn more at www.charitynavigator.org/ein/410831896 and give with confidence today.